Privacy Policy

Privacy Statement – GDPR –


BR Airsoft is committed to  protecting your privacy and developing technology that gives you the  most powerful and safe online experience. This Statement of Privacy  applies to the BR Airsoft web site and governs data collection and  usage. By using the BR Airsoft website, you consent to the data  practices described in this statement.

Contact Information:

BR Airsoft welcomes your comments regarding this Statement of Privacy.  If you believe that BR Airsoft has not adhered to this Statement,  please contact BR Airsoft at We will use commercially reasonable efforts to promptly determine and remedy the problem.

Privacy Policy (GDPR)

This  Privacy Policy sets out how BR Airsoft will process your personal  data that you may provide to us or that we may collect from you when you  visit our website . BR Airsoft is defined as a  data controller under the General Data Protection Regulation (GDPR) and  Data Protection Act 2018. BR Airsoft is committed to ensuring that  your privacy is protected and will only process personal data in  accordance with this Privacy Policy.

The information we collect:

We process personal data including and not limited to:

• Name and job title

• Contact information including e-mail address and telephone number

• Financial information including credit card and/or debit card information

• Invoice and delivery addresses

• Demographic information such as postcode and preferences

• Legal grounds for processing your information 

• We will rely on the following legal bases under GDPR to process your personal data:

• Consent

• Performance of a contract

• Legal obligation

• Vital interest

• Public interest or exercise of official authority

• Legitimate interest pursued by the controller or 3rd party

Use of your Personal Information:

BR Airsoft collects and uses your personal information to operate the BR Airsoft web site and deliver the services you have requested. BR Airsoft also uses your personally identifiable information to inform  you of other products or services available from BR Airsoft and its  affiliates. BR Airsoft may also contact you via surveys to conduct  research about your opinion of current services or of potential new  services that may be offered.

BR Airsoft does not use or  disclose sensitive personal information, such as race, religion, or  political affiliations, without your explicit consent.

BR Airsoft keeps track of the web sites and pages our customers visit within BR Airsoft, in order to determine what BR Airsoft services are the  most popular. This data is used to deliver customised content and  advertising within BR Airsoft to customers whose behaviour indicates  that they are interested in a particular subject area.

BR Airsoft web sites will disclose your personal information, without notice,  only if required to do so by law or in the good faith belief that such  action is necessary to: (a) conform to the edicts of the law or comply  with legal process served on BR Airsoft or the site; (b) protect and  defend the rights or property of BR Airsoft ; and, (c) act under  exigent circumstances to protect the personal safety of users of BR Airsoft, or the public.

How we collect your information:

Voluntary  Information. You may provide us this information when completing forms  and contracts, corresponding via the telephone, e-mail or live chat or  we may meet you at an event or exhibition.

Involuntary information  when you visit our website. We may gain information that we gather  through our monitoring of visits to our website. We use Google Analytics  and cookies in order to improve our service, user experience and to  analyse how the website is used. Aside from the approximate location (IP  address), the information collected is mostly anonymous traffic data  including browser information, device information and language. We do  not collect any additional information which could be classified as  personal via these means.

How we process your information:

We collect and process data for the following reasons:

• To ensure we can fulfill our service levels to a high standard

• Internal record keeping

• To improve our products and services

• To ensure that our website is presented in the most effective manner

• Our legal requirements as a UK registered business

• To market our products and service (see Marketing below)

We  will also provide information to 3rd parties, when it is necessary to  fulfill your service requirements. These include but are not limited to  3rd party carriers for the delivery of goods and secure payment gateway  services. We only process your data in the UK. In all circumstances the  information obtained will be retained and utilised in accordance with  all applicable laws in particular, the Data Protection Act 2018 and  GDPR. Accordingly we will maintain and protect the confidentiality of  your information.


We may from time to time  contact you to make you aware of new products and services, unless you  explicitly request us not so do so. If you no longer wish to  receive such communications, you can opt out by clicking the unsubscribe  link at the bottom of any BR Airsoft marketing e-mail. If you are a  new customer, you can opt out of email communications at the ‘customer  billing stage’ of the basket. This will ensure we do not send  promotional material via email.

We never share your name and  contact details with third parties for marketing purposes. We do use  third party service providers to send out marketing material but only  allow them to use that information on our instructions and where they  have agreed to treat the information confidentially and to comply with  data protection legislation.

Data security:

We are  committed to ensuring that your information is secure. In order to  prevent unauthorised access or disclosure we have put in place suitable  physical, electronic and managerial procedures to safeguard and secure  your information.

How do we protect your personal data?

• We treat your data with care and take all steps to protect it.

• Access to our websites is password protected.

• Sensitive data is secured by SSL encryption.

• Our systems have the highest level of security.

• We carry out regular penetration testing to identify ways to further strengthen our security.

• We monitor our systems for any intrusions.

• We will notify you and any applicable regulator of a suspected breach as required by law.

• Data retention.

• We collect and store data for the purposes of all our business operations and to provide service to our customers.

How long will we keep personal data?

For active customers we will retain data for as long as you remain active.

For  inactive customers we will retain data for marketing purposes; however  we will anonymise your personal data so that it can no longer be  associated with you, in such case we may use such information without  further notice to you. On request of an ‘unsubscribe’ or a specific  request not to be contacted, personal data will be transferred to a  suppression list. We will keep personal data in our database for our own  internal records.

Your rights:

You have the right to:

• Receive disclosure of any of your personal data that we store and process.

• Update/amend inaccuracies or changes to your data.

• Opt out of e-mail marketing by clicking the unsubscribe link at the bottom of any BR Airsoft  email communication.

• Request for processing of your personal data to be restricted.

• Be informed of what lawful basis we are relying on for the processing of your personal data.

•  Be forgotten (have your personal data deleted) or we would recommend  that we suppress you from future communications, rather than delete your  data from our database.

If you wish to review, verify, correct or  request the erasure of your personal data, object to the processing of  your personal data, withdraw the consent to the processing of your  personal data or request that we transfer a copy of your personal data  to a third party please contact our Data Protection Representative  ‘Daniel ‘ on

We will respond to  the request as soon as we can. Generally this will be within one  calendar month from when we receive your request but on occasions it may  take longer to deal with your request and in such circumstances we will  let you know.

Use of Cookies:

BR Airsoft web  site use “cookies” to help you personalise your online experience. A  cookie is a text file that is placed on your hard disk by a Web page  server. Cookies cannot be used to run programs or deliver viruses to  your computer. Cookies are uniquely assigned to you, and can only be  read by a web server in the domain that issued the cookie to you.

One  of the primary purposes of cookies is to provide a convenience feature  to save you time. The purpose of a cookie is to tell the Web server that  you have returned to a specific page. For example, if you personalise BR Airsoft pages, or register with BR Airsoft site or services, a  cookie helps BR Airsoft to recall your specific information on  subsequent visits. This simplifies the process of recording your  personal information, such as billing addresses, shipping addresses, and  so on. When you return to the same BR Airsoft web site, the  information you previously provided can be retrieved, so you can easily  use the BR Airsoft features that you customised.

You have the  ability to accept or decline cookies. Most Web browsers automatically  accept cookies, but you can usually modify your browser setting to  decline cookies if you prefer. If you choose to decline cookies, you may  not be able to fully experience the interactive features of the BR Airsoft services or Web sites you visit.

Links to other websites:

Our  website may contain links to enable you to visit other websites of  interest easily. However, once you have used these links to leave our  site, you should note that we do not have any control over that other  website. Therefore, we cannot be responsible for the protection and  privacy of any information which you provide whilst visiting such sites  and such sites are not governed by this privacy statement.

Automated Decision Making:

We do not use any form of automated decision making in our business.

Changes to this Statement:

BR Airsoft will occasionally update this Statement of Privacy to  reflect company and customer feedback. BR Airsoft encourages you to  periodically review this Statement to be informed of how BR Airsoft  is protecting your information.